Poster with Type

Poster with type

Please click here to see the work process in detail.

Franz Kafka's Metamorphosis

solitude, something unreasonable, bug with human inside

Typography Layout and Grid Exploration

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Typography Experiments under limited condition

30 different book posters came out from the 5 parameters.

• Parameter 1. No variation at all
• Parameter 2. Font Weight variation, Use of line is allowed
• Parameter 3. Font size variation
• Parameter 4. Letter-spacing and Typeface variation
• Parameter 5. addition of a paragraph

Font Combination - Upper/lowercase lettering

• Based on Jan Tschichold's lowercase letter-spacing theory
• Combine two different fonts which show both harmony and contrast
• Neo-grotesk Sans-serif (Akzidenz Grotesk) + Slab-serif (Clarendon)

Click HERE to see the work process.

Letter-spacing with Uppercase letters

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• Based on Jan Tschichold's theory about the Uppercase letter-spacing
• should be placed at the optical center - both horizontally and vertically.

(above) letter-spacing layout with printed letters    
(below) final lettering with Guache

Letter 'g' - Learning the font history with hands

Learning the font history with hands - by drawing 'g's

Font names (from the top)

• Old style - Garamond
• Transitional - Buskerville
• Modern style - Bodoni
• Egyptian - Century
• Sans serif - Helvetica

▼ (left) printed. (right) hand-drawn (final work)

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(left) printed. (right) hand-drawn